Meet the ARR Build Blueprint
The ARR Build Blueprint for Stripe solves the biggest limitations of existing solutions. It gives you the control to tailor your ARR reports based on your revenue logic. It handles all the heavy lifting, like writing complex SQL.
And because Stripe data is imperfect, it has an easy review system where you can make invoice corrections and define exclusions.
No more need to to manually track corrections in another place.
And you'll never need to question if your ARR is "right" again.
Designed based on everything we learned building tailor-made ARR reports for the likes of Descript, Attio, and Intercom, it's the fastest way to get the most accurate view of your ARR.
Here’s what you get (in a nutshell) and a quick demo by Bobby:
Auto-generated clean views of your Stripe data
Tailored to your unique revenue logic
Made right with invoice corrections
Kept clean with domain and customer exclusions
Always available to query for always accurate reports
Tailored to your revenue logic
Start by answering some simple questions to configure the Blueprint, such as when you count new, churned, and restarted ARR and whether you want to include paid trials.
Based on your answers, Equals will transform the raw Stripe data synced and stored in your Equals Warehouse into a series of clean views. These analysis-ready tables of your Daily ARR and Daily ARR by Customer stay in sync with your Stripe data as it updates.
Views build on each other—in the right order—without DBT pipelines or data engineers. They can be queried in any workbook in your workspace, enabling your team to build precise analyses and reports that accurately reflect your ARR.
Override invoice data with corrections
It's never been easier to handle all the inevitable imperfections in your Stripe data. With the ARR Build Blueprint you can review and make any necessary corrections to customer invoices. For example, you might need to change the date ARR was earned for when an annual contract is signed well before you invoiced the customer.
Omit Stripe data with exclusions
For those times you need to completely omit revenue–real or not–from your ARR reporting, it's easy to do so with exclusions. You can create simple rules to exclude entire domains and customers.
This is the first of many Blueprints to help you report on your SaaS business in the fastest, most flexible, and most accurate way.
To get started, simply send us a message via the messenger in the bottom-right corner of your workspace home.
